Marketing News

NBA Champs Slam Dunk Sweat with Degree

Degree Clinical 5X delivers 96 hours of sweat and odor defense.

NBA Champion Chet Holmgren and three-time WNBA Champion and Broadcaster Candace Parker share their secret to no sweat: Degree’s new Clinical 5X.

As college basketball’s most intense tournament unfolds this March Madness, Degree – an official NCAA corporate partner through its parent company Unilever – has teamed with NBA Champion Chet Holmgren and three-time WNBA Champion and Broadcaster Candace Parker to share their secret to no sweat: Degree’s new Clinical 5X.

“March Madness is one of the most emotionally charged times of the year, and with that intensity comes sweat,” said Chris Symmes, head of marketing at Degree Deodorant. “Degree Clinical 5X delivers 96 hours of sweat and odor defense when any kind of pressure peaks, so people can stay confident, focused, and in the moment.”

Odor Defense

Degree Clinical 5X is available in a range of formats for men and women — including Invisible Solid Sticks, Dry Sprays and Soft Solids.

Parker won two NCAA National Championships and earned two Most Outstanding Player (MOP) awards during her collegiate career, while Holmgren reached the NCAA Sweet 16 as a student-athlete. From championship runs to career-defining performances, both athletes have built their legacies by staying confident and composed when the spotlight is brightest. Now, they’re bringing that same mindset to Degree Clinical 5X, reinforcing that the best defense under pressure isn’t luck — it’s preparation, according to brand officials.

“I’ve played in games where every possession feels like it could decide the season,” said Holmgren. “In those moments, you can’t let the pressure distract you — you have to stay locked in and trust your preparation. Degree Clinical 5X is about that same mindset. When you know you’re protected, you can focus on competing and letting your game speak for itself.”

Throughout the college basketball postseason, Degree will bring this partnership to life across social, digital, streaming and in retail.

Degree Clinical 5X delivers up to 96-hours, clinical-strength sweat and odor protection with five benefits: odor control, stress sweat defense, wetness protection, long lasting fragrance and all day freshness available in a range of formats for men and women — including Invisible Solid Sticks, Dry Sprays and Soft Solids.

The Degree Clinical 5X line is available nationwide at Walmart and Amazon.

Read our full coverage of the AP/deodorant market, here.

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